English > marketing: 3 senses > noun 1, act| Meaning | The exchange of goods for an agreed sum of money. |
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| Synonyms | selling, merchandising |
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| Part of | marketing | The commercial processes involved in promoting and selling and distributing a product or service |
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| Narrower | bait and switch | A deceptive way of selling that involves advertising a product at a very low price / price in order to attract customers who are then persuaded to switch to a more expensive product |
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| bootlegging | The act of making or transporting alcoholic liquor for sale illegally |
| bootlegging | The act of selling illegally or without permission |
| capitalization, capitalisation | The sale of capital stock |
| dumping | selling goods abroad at a price below that charged in the domestic market |
| dutch auction | A method of selling in which the price is reduced until a buyer is found |
| private treaty | A sale of property at a price agreed on by the seller and buyer without an intervening agency |
| resale | The selling of something purchased |
| retail | The selling of goods to consumers |
| retailing | The activities involved in selling commodities directly to consumers |
| sale | A particular instance of selling |
| sale | The general activity of selling |
| sellout | The selling of an entire stock of something |
| syndication | selling (an article or cartoon) for publication in many magazines or newspapers at the same time |
| telemarketing, teleselling, telecommerce | The use of the telephone as an interactive medium for promotion and sales |
| vending, peddling, hawking, vendition | The act of selling goods for a living |
| wholesale | The selling of goods to merchants |
| Broader | commerce, commercialism, mercantilism | transactions (sales and purchases) having the objective of supplying commodities (goods and services) |
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| Spanish | comercialización, marketing, márketing, mercadotecnia, merchandising, venta |
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| Catalan | màrqueting, marxandatge, venda |
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| Verbs | market | deal in a market |
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English > marketing: 3 senses > noun 2, act| Meaning | The commercial processes involved in promoting and selling and distributing a product or service. |
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| Example | "most companies have a manager in charge of marketing" |
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| Parts | distribution | The commercial activity of transporting and selling goods from a producer to a consumer |
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| promotion, promo, publicity, promotional material, packaging | A message issued in behalf of some product or cause or idea or person or institution |
| selling, merchandising, marketing | The exchange of goods for an agreed sum of money |
| Narrower | direct marketing | marketing via a promotion delivered directly to the individual prospective customer |
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| distribution channel, channel | A way of selling a company's product either directly or via distributors / distributors |
| neuromarketing, neuro-marketing | Marketing based on studies of consumers' sensorimotor, cognitive, and affective responses |
| Broader | commerce, commercialism, mercantilism | transactions (sales and purchases) having the objective of supplying commodities (goods and services) |
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| Spanish | marketing, mercadotecnia |
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| Catalan | marqueting |
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| Verbs | market | make commercial |
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