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Related WikiPedia: direct mail
English 1 sense of the expression direct mail:
NOUNcommunicationdirect mailadvertising sent directly to prospective customers via the mail
Englishdirect mail: 1 sense noun 1, communication
Meaningadvertising sent directly to prospective customers via the mail.
Broaderad, advertisement, advertizement, advertising, advertizing, advertA public promotion of some product or service

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