HyperDic English CHARM ... charm campaign

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English 1 sense of the expression *charm campaign*:
NOUN	act	charm campaign	a campaign of flattery and friendliness (by a company, politician, etc.) to become more popular and gain support

Englishcharm campaign: 1 sense noun 1, act
Meaning	A campaign of flattery and friendliness (by a company, politician, etc.) to become more popular and gain support.
Broader	campaign, cause, crusade, drive, movement, effort	A series of actions advancing a principle or tending toward a particular end

HyperDicEnglishCHARM ... charm campaign